Erin McElwain is the Senior Manager for Market Development at University of Kentucky (UK) HealthCare. She leads the strategic marketing, social media and website development efforts for the UK Markey Cancer Center in addition to digestive health, bariatrics, integrative medicine and surgery service lines. She is a seasoned professional with more than 15 years of experience in academic medicine in operations, marketing and communications roles. Erin has served on the Public Affairs and Marketing Network of National Cancer Centers (PAMN) steering committee since 2013 and is the current chair of the organization. Her team hosted NACCDO-PAMN in 2017 in Lexington, Kentucky. She’s a graduate of the University of Virginia with a BA in biology and the University of North Carolina at Chapel Hill—School of Public Health, Master of Health Care Administration
Sessions
Virtual Kick Off
PAMN 101
Welcome by NACCDO & PAMN Chairs with remarks by Presenting Sponsor Amergent
Doximity with UK Markey CC: How Physicians Learn: The Digital Revolution
PAMN: Writing a Creative Brief
Closing Session
Office Hours: NACCDO: Writing a Creative Brief